In the Engagement Multiplier platform, we invite business owners to write in their own custom questions for their employees – prompting the frequently-asked question: What should I ask?

That is a very good question.

Unless you have a specific area of concern in mind already (maybe something you’d like to drill down into further from a previous survey), we recommend focusing on key business topics that are relevant to your business right now.

Employee benefits

Example: What is the one thing you would change about our company’s employee benefits package?

Perceptions of your brand

Example: Does our brand reflect our company culture, ethos, and Engaged Purpose?

Opinions on strategy

Example: You are the boss – what is the one thing we should stop doing right now to improve our business? What is one thing we should start doing right now to improve our business?

Company culture

Example: On a scale of 1-10, how much do you agree with this statement? “There is good teamwork across all departments.”

Communication

Example: On a scale of 1-10, how much do you agree with this statement? “Communication in our organization is generally honest and open.”

Recruitment & retention

Example: What do you think the main reason is why people leave the company?

Innovation

Example: What method would you prefer to pass on new ideas:

  1. Anonymous communication
  2. Group meetings
  3. Anonymous suggestion box
  4. One-on-one meetings

Personal development

Example: What additional training would help you do your work better, or help you advance?

Customers

Example: What is the most common customer complaint? The most common compliment?

Teamwork

Example: Compared to last year, teamwork is:

  1. Better
  2. Worse
  3. About the same

Health & safety

Example: Are there any areas or issues that cause you concern?

Leadership & management

Example: On a scale of 1-10, how much do you agree with this statement? “My manager’s style motivates me to do my best.”

Individual roles

Example: On a scale of 1-10, how much do you agree with this statement? “The amount of work I have is manageable.”

Now, don’t ask all of your questions at once! That would be a very long survey indeed. Choose a theme to work on, a specific area for focused improvement, where you can make real progress within the next 90 days. Then you can use your custom employee survey questions to get more insight around that issue or to check if you improved in a specific area from the last survey.

Do you have a question on questions? Ask our employee engagement experts! We’ll send you an entire sheet of suggestions, or we can give you custom recommendations based on your goals.